How JetServer grew online hosting purchases by 44% with an AI assistant
JetServer, a leading Israeli web hosting company, added a Chatonbo AI assistant to its site and grew online hosting purchases by 44%, with the assistant guiding buyers to the right plan at any hour.
The problem
Hosting is a considered purchase with technical questions attached: which plan fits, what about migration, SSL, backups, server location. Visitors who could not get a quick answer postponed the decision and often never came back.
The setup
Chatonbo trained itself on JetServer's plans, documentation and policy pages. The assistant answers pre-sales questions in the visitor's language, recommends the right plan for the use case, and hands off to the team when a question needs a human.
The results
Online purchases of hosting plans grew 44%. The pattern behind the number: buyers who get an instant, specific answer to "which plan do I need" complete the purchase in the same session instead of leaving to think about it. CEO Daniel Alum credits the assistant with converting exactly those undecided visitors.
Why it worked
In hosting, every plan question is a purchase intent signal. Answering it in seconds, at 2am as reliably as 2pm, turns comparison shoppers into customers before they open a competitor's tab.
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