AI Chatbot Glossary
What Is Conversational Commerce?
Conversational commerce is the practice of buying and selling through chat - letting customers discover products, get recommendations, ask questions, and complete a purchase inside a messaging conversation.
Definition
The use of chat and messaging interfaces - website chat widgets, WhatsApp, Instagram DMs - as a channel for the full shopping journey, from product discovery and recommendations to questions, discounts, and checkout. Conversational commerce meets shoppers where they already talk and replaces multi-step browsing with a single guided conversation.
Why Conversational Commerce Matters for AI Chatbots
Shoppers increasingly expect to ask a question and buy in the same thread rather than hunting through menus. A conversational commerce assistant recommends the right product, answers objections, applies a valid discount, and hands over a checkout link - compressing the funnel into one chat. Chatonbo runs conversational commerce on Shopify, WooCommerce, Wix and any website, in 50+ languages.
See it in practice:
Sell through chatRelated Terms
Agentic Commerce
Agentic commerce is online shopping where an AI agent takes actions on the shopper's behalf - looking up order status, applying discounts, confirming stock, and building checkout links - instead of only answering questions.
AI Chatbot
An AI chatbot is a conversational interface powered by artificial intelligence that understands natural language, generates human-like responses, and assists users with tasks like answering questions, capturing leads, or processing orders.
AI Agent
An AI agent is an autonomous software program that perceives its environment, makes decisions, and takes actions to achieve goals - going beyond simple chatbots by handling multi-step tasks.
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