AI Chatbot Glossary
What Is Personalization?
Personalization tailors chatbot responses to individual users based on browsing history, past purchases, location, or prior conversations - driving engagement and conversion.
Definition
The practice of tailoring chatbot responses and experiences based on individual user data, such as browsing history, past purchases, location, or previous conversations. Personalized chatbots create more relevant interactions that increase engagement and conversion rates.
Why Personalization Matters for AI Chatbots
The simplest personalization is the most valuable: knowing which page the visitor is on. A chatbot that sees a visitor on the pricing page can open with "questions about plans?" instead of a generic greeting. Chatonbo passes pageUrl on every conversation so bots can adapt in real time.
Related Terms
Trigger
A trigger is a condition or event that causes a chatbot to take an action - page load, time on page, scroll depth, exit intent, or specific URL visit.
Conversion Rate
Conversion rate is the percentage of visitors who complete a desired action, such as making a purchase or submitting a lead form.
Exit Intent
Exit intent detects when a visitor is about to leave the page - chatbots use it to display a targeted message or offer before the visitor bounces.